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	<title>Comments on: Licensing for education</title>
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	<description>passionate about education &#38; technology</description>
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		<title>By: Stephen Walder</title>
		<link>http://www.james-greenwood.com/2009/04/13/licensing-for-education/comment-page-1/#comment-25</link>
		<dc:creator>Stephen Walder</dc:creator>
		<pubDate>Sat, 06 Jun 2009 20:45:00 +0000</pubDate>
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		<description>Unfortuantely for us, Adobe have got there selves a nice little monopoly going on there - no one else touches them on the creative front and it&#039;s the consumer that pays a premium for the priveledge.

Remember before the merger? It was Adobe that swollowed up Macromedia. Adobe had photoshop &amp; AE and the web side of things belonged to Macromedia. I guess this merger did the consumer no good and now we have bundles instead of individual pieces of software.</description>
		<content:encoded><![CDATA[<p>Unfortuantely for us, Adobe have got there selves a nice little monopoly going on there &#8211; no one else touches them on the creative front and it&#8217;s the consumer that pays a premium for the priveledge.</p>
<p>Remember before the merger? It was Adobe that swollowed up Macromedia. Adobe had photoshop &amp; AE and the web side of things belonged to Macromedia. I guess this merger did the consumer no good and now we have bundles instead of individual pieces of software.</p>
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		<title>By: James</title>
		<link>http://www.james-greenwood.com/2009/04/13/licensing-for-education/comment-page-1/#comment-4</link>
		<dc:creator>James</dc:creator>
		<pubDate>Tue, 14 Apr 2009 16:55:41 +0000</pubDate>
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		<description>Makes sense, doesn&#039;t it? I appreciate that small, education only software companies can hardly afford to think long-term like that, but Adobe? Surely putting together a long-term strategy like getting their software into schools at a price they can afford will pay off hugely in the long-term - building life long customers isn&#039;t easily done, otherwise!

 I ought to point out that I&#039;m not singling out Adobe with this - there are plenty of software companies that work in exactly the same way, they&#039;re just one among many that we&#039;re frustrated by at my school.</description>
		<content:encoded><![CDATA[<p>Makes sense, doesn&#8217;t it? I appreciate that small, education only software companies can hardly afford to think long-term like that, but Adobe? Surely putting together a long-term strategy like getting their software into schools at a price they can afford will pay off hugely in the long-term &#8211; building life long customers isn&#8217;t easily done, otherwise!</p>
<p> I ought to point out that I&#8217;m not singling out Adobe with this &#8211; there are plenty of software companies that work in exactly the same way, they&#8217;re just one among many that we&#8217;re frustrated by at my school.</p>
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		<title>By: Ira Socol</title>
		<link>http://www.james-greenwood.com/2009/04/13/licensing-for-education/comment-page-1/#comment-3</link>
		<dc:creator>Ira Socol</dc:creator>
		<pubDate>Tue, 14 Apr 2009 16:38:01 +0000</pubDate>
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		<description>Jeff Keltner of Google Apps for Education: &quot;We think that if we give this away to schools we&#039;ll build a lot of life long customers, and we know how to monetize that.&quot; Thus the difference between companies that &quot;get it&quot; - which actually includes Microsoft to a degree, and companies which don&#039;t.</description>
		<content:encoded><![CDATA[<p>Jeff Keltner of Google Apps for Education: &#8220;We think that if we give this away to schools we&#8217;ll build a lot of life long customers, and we know how to monetize that.&#8221; Thus the difference between companies that &#8220;get it&#8221; &#8211; which actually includes Microsoft to a degree, and companies which don&#8217;t.</p>
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